Just

Searching the real world in real time

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Morten Just

If you work on a computer most of the day, it takes a moment for the brain to understand it can’t just search in the real world, too. But why shouldn’t it be able to do that?


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Launches

Bringing social networks into real life

If you think about your life, your partner, your friends, your job, the place your live. How many of those happened more or less randomly, bumping into the right person at the right time and place? To me, it's almost all of it. Self-help gurus will tell you to prepare your self for luck, then you will be lucky. So how do you do that? Imagine a world where you walk into a room and instantly know who everyone is, who your common friends are, what interests you share? This world already exist

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Future Products

Pack once, travel many

Never pack a suitcase again.

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Experiments

Infinite architect

Generated architecture.

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Stories

What would reality do?

I like to think of software as a person in a service conversation with the user. The user would be a teenage girl ordering concert tickets or a hung over dad figuring out how to turn on his phone. But the software would always be a professional. Even better, the software acts and makes decisions as if it were among the world’s best in what it is doing. Why shouldn’t it? As interaction designers, we spend hours preparing for a simple five minute conversation. One way to apply this could be imagi